Comparison · prices read 13 Oct 2026

Best AI visibility tools

The best AI visibility tools for most businesses in 2026 are Profound for enterprises, Peec AI and Otterly for low-cost tracking, and Semrush or Ahrefs if you already pay for their SEO suites; we list ourselves too, with our real limits.

Prices below were read from each vendor's own pricing page on 13 October 2026, unless the row says otherwise. Prices change; check before you buy. We make one of the tools on this list.

ToolPriceEnginesBest forLimits
Profound
tryprofound.com/pricing
Free trial; Enterprise custom (agency workspaces priced per client)Up to 9 on Enterprise: ChatGPT, Perplexity, AI Mode, Gemini, Copilot, DeepSeek, Claude, AI Overviews, ExaEnterprises that want the deepest coverage and a sales-led setupSelf-serve plans were withdrawn in September 2026 (reported by PricingSaaS); prices are not shown on its page
Peec AI
peec.ai/pricing
Not shown in the page text on 13 Oct 2026 (third-party listings: about $95–495 a month)ChatGPT, Perplexity, Gemini (more as add-ons)Marketing teams tracking share of voice daily against competitorsWe could not read its prices from its own page; confirm on peec.ai
Otterly
otterly.ai/pricing
Lite $29 a month (15 prompts); Standard $189 (100); Premium $489 (400)ChatGPT, AI Overviews, Perplexity, Copilot; AI Mode, Gemini and Claude as add-onsSmall teams that want a low entry priceAI Mode, Gemini and Claude cost extra ($9–439 a month by plan)
Semrush (AI visibility in Semrush One)
semrush.com/prices
Starter $199 a month with 50 AI prompts tracked daily; Pro+ $299 (100); Advanced $549 (200)Google, ChatGPT, Perplexity, Gemini and moreTeams already running SEO in SemrushAI tracking comes inside an SEO suite; prompts per plan are modest for the price
Ahrefs Brand Radar
ahrefs.com/pricing
Add-on from $199 a month, on top of an Ahrefs plan (from $129)Not listed on the pricing pageTeams on Ahrefs who want brand mentions across a large prompt databaseA database of prompts rather than your own questions; engines not stated on the page
Sightings (us)
/pricing
Free check; Monitor $29 a month (25 questions), Growth $89 (100), Agency $239 (300 across 5 brands); billed in randChatGPT, AI Overviews, AI Mode, Gemini, Perplexity; Claude and ChatGPT API on GrowthBusinesses that want to know why AI doesn't name them and what to rank forNew product; 3 competitors on Monitor; no Copilot, Grok or DeepSeek yet; Claude runs once every 8 weeks; we do not write content for you

How to choose

  • Count the questions you need. 15 prompts measure a niche; most businesses need 25 to 100 to cover how buyers ask.
  • Check the engines and the routes. Consumer ChatGPT and Google's AI Overviews reach the most buyers. An API answer is not the app answer.
  • Ask about runs and statistics. One run per question per week is a snapshot. Ask how many runs, and whether changes come with sample sizes.
  • Look for the why. A mention count says you are missing. Fan-out searches, retrieved-versus-cited sources and the ranking gap at your location say what to fix.

Where we are different, and where we are not

We show the searches the AI ran, the pages it read but did not cite, and where you rank for those searches in your buyers' city. Few trackers show any of the three. We are newer and smaller than everyone above, we cover fewer engines than Profound or Otterly's add-ons, and we do not draft content. If you need Copilot or Grok today, choose another tool. See exactly how we measure.

Sources: each vendor's pricing page as named, read 13 Oct 2026. Profound plan change: PricingSaaS, September 2026. Peec third-party prices: public listings, not its own page.

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